The Pathway To Your Best Life

Actualize is a set of psychological principles known as self-actualization, first brought to light by humanistic psychologist, Abraham Maslow in 1943. 

Maslow, viewed self-actualization as the realization of one’s potential. However, Maslow pointed out that human beings have lower order needs which must be generally met before their higher order needs can be satiated. He categorized those needs as shown in the pyramid above:

At EmergeCore, we believe self-actualization means the desire for self-fulfillment, or a person’s tendency to be actualized in what he or she is potentially.

Individuals may perceive or focus on this need very specifically. For example, one person may have a strong desire to become an ideal parent. In another, the desire may be expressed economically, academically or athletically. For others, it may be expressed creatively, in paintings, pictures, or inventions.

We  further contend that self-actualization is more growth-oriented than deficiency-focused.

In addition, We acknowledge the apparent rarity of self-actualized people, and argue that most people are suffering from a psychopathology of normality.

Unlike Sigmund Freud whose psychodynamic approach was focused on unhealthy individuals engaging in disturbing conduct, we have built our practice with a more humanistic approach which focuses on healthy individuals who are full of momentum, potential and who possess a true desire to find and achieve their purpose in life.

Consequently, our perspective is more consistent with a positive view of human nature which sees individuals as driven to reach their potential. This humanistic perspective markedly differs from the Freudian view of human beings as their being broken.

There is a great deal of information, including books, articles and papers discussing Self-Actualization and the importance of reaching it in our lives.  The problem is there is very little information available on how to reach this state of being in our life.  That's where Actualize 2.0 comes in.  At EmergeCore, we pickup where Actualize leaves off.

We go beyond the theoretical to providing tools, and a step-by-step approach for assisting you in achieving the development of the best you.  For information on what we do, read on in the next section.

Ruthanna & Eric Straton

What We Do

EmergeCore's approach encompasses the use of tried and true effective tools and skills developed over many years, and couples them with the latest in Neuro, and People Science. 

We work with you to help achieve goals, overcome obstacles and make changes or shifts in your life, relationships or businesses. We work closely with you, as a partner, knowing that every person has the answers to create the changes they seek. We work with individuals, or a group, and the topic can range from life balance to restructuring a fortune 500 company.

Through specific strategies, and skills, including Neuro-Linguistic Programming, Life and Relationship Coaching Techniques and Self-Hypnosis, we help you define yourself, discover and eliminate limiting beliefs, creating the life you want, and deserve. We help you focus, provide direction, challenge you, support you, motivate you and celebrate with you. We help create a plan, detail action steps, and hold you accountable for following through. In working with you, we utilize skills that include observing, listening deeply, asking empowering questions, challenging and motivating. We do not counsel, analyze or make judgements about the past. Our practice is conducted on the principle that you have the intrinsic ability to determine and achieve your goals. Everything is based on the present and what you want to achieve moving forward.

At EmergeCore, we work with all types of people, from professional entertainers, to people who are full of momentum, to business executives, all of whom want to take their lives, relationships, spirituality and careers to the next level. If you want to achieve a life where you live with passion and purpose every single day, give us a call, the first consultation is free!

Remote (Zoom), and In-Office Consultations Available  

To contact us call 1.615.538.8399 

Ways We Help You Achieve Your Best Life


We work with you to:

Get control of and eliminate panic attacks
Eradicate your limiting thoughts and beliefs
Reduce your stress levels and anxiety
Overcome your fears, phobias and smoking
Change the way you think and feel about past mistakes, challenging events or failures
Feel motivated and inspired about your life 
Increase your confidence, self belief and self esteem
Communicate with yourself and others more effectively
Form and enjoy happy, lasting  and rewarding relationships
Improve your emotional well-being
Feel an inner peace,  calm and sense of ‘knowing’
Achieve your biggest goals, visions and aspirations
Change your perception of what is truly possible for you
Achieve exceptional performance in life, sports and business
Achieve the happiness,success and life fulfillment that you want and deserve.


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